Ad Design Tips

Tips for creating a great ad design

Design Tips

The ad you design will be shown to your audience and will be the main part of your campaign. It will be displayed on our smart screens so it is crucial to create an eye-catching design that is sure to turn heads.

Color Choice

Choose bold colors when designing your ad. Don't use light colors with light colors. Try to get your words to stand out.

Keep it short

Your ad gets shown for a total of 8 seconds on a moving vehicle. People see your ad and read it. Keep your message short, simple, and catchy.

Example of a good ad

Good ads contain little amount of text and get straight to the point they use bold colors that stand out and ask for attention. Make sure your background allows for your text to be seen well. Keep it short, simple and nice

Example of a bad ad

Bad ads contain too much text it's also in a small size, colors don't match, and there is too much in the design. Having a bad ad doesn't mean your campaign will fail but it will make it hard for your audience to understand the message you are trying to get across.

Don't be afraid to engage or be funny

Crack up a joke, ask a question, and just be creative with your ad. Having some sort of emotional engagement attached to your ad increases the chances of the user remembering your brand, visiting your website or making a purchase

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